Last Updated: August 25, 2026
This Privacy Policy describes how Lura AI ("we," "us," or "our") collects, uses, processes, stores, and discloses information when you access or use our mobile applications, websites, and related services (collectively, the "Services").
We are committed to safeguarding your privacy and handling your personal data transparently and responsibly. This Privacy Policy is intended to help you understand what information we collect, why we collect it, how we use it, and what choices and rights you have with respect to your information.
By downloading, accessing, or using the Services, you confirm that you have read and understood this Privacy Policy and agree to the practices described in it.
We handle personal information according to the following core principles:
This Privacy Policy applies to all Services operated by Lura AI, including our mobile applications, websites, and any related features, tools, or content that refer to this Privacy Policy.
Some Services or features may be covered by additional privacy notices. Where applicable, those notices supplement—or, where stated, replace—this Privacy Policy for that specific Service.
We collect information in three ways: information you give us directly, information we collect automatically when you use the Services, and information we receive from third parties.
Depending on how you use the Services, you may provide us with the following categories of information:
You may choose not to provide certain information; however, this may limit your ability to use some features of the Services.
When you access or use the Services, certain information is collected automatically, including:
This information helps us run the Services, fix problems, and improve how they function and perform.
Some features need access to your device's camera, photo library, or media storage. We ask for your permission before accessing any of these.
Camera and photo access is used only to power features you start yourself—such as uploading, previewing, and rendering images in a crayon style. You can turn these permissions off at any time in your device settings.
We may receive information about you from third parties in the following situations:
Information we receive from third parties is handled under this Privacy Policy.
The Services use AI algorithms to analyze the visual features of your photos—such as shapes, colors, and composition—solely to render them in the crayon style you select.
We do not use your images to identify, verify, or recognize any individual.
A typical processing flow looks like this:
We use cookies, software development kits (SDKs), and similar technologies to operate and improve the Services. They may be used to authenticate you and keep your session secure, remember your preferences and settings, measure usage trends and performance, detect crashes and technical issues, and improve the experience and design of features.
We may use third-party analytics providers (such as Firebase Analytics or similar services) to collect aggregated and anonymized information about how the Services are used. This information serves only statistical and operational purposes and cannot reasonably identify any individual user.
Where the law permits, we may work with advertising partners to show ads and measure how well they perform. These technologies may use device identifiers or similar signals, in line with platform rules and your consent settings. You can manage ad-related preferences in your device or platform settings.
We use the information we collect for the following purposes:
Where data protection laws such as the GDPR apply, we rely on one or more of these legal bases:
We share information only in limited circumstances and in line with this Privacy Policy. We do not sell your personal information.
Some features let you share content publicly or with other users. Anything you choose to make public or share may be seen, collected, and used by others. You are responsible for what you share, and once it is public we cannot control how others use it.
We work with trusted third-party service providers to help operate, maintain, and improve the Services. They may provide cloud hosting and storage, image and media processing, analytics and performance monitoring, customer support, payment processing, and security or fraud prevention. These providers may access personal information only as needed to do their job and are contractually required to protect it and use it only on our behalf.
Where the law allows and where your consent is required, we may share limited information (such as device identifiers or aggregated usage data) with advertising and marketing partners to measure ad performance, deliver relevant ads, and perform attribution and analytics. We do not share directly identifying information—such as your name or email—with advertisers without your consent.
We may share information with companies in our corporate group for purposes consistent with this Privacy Policy, such as operating and improving the Services, keeping them secure, and meeting legal obligations. All such affiliates must handle personal information in line with applicable data protection laws.
We may disclose your information when we reasonably believe it is necessary to comply with laws, regulations, legal processes, or governmental requests; enforce our Terms of Service or other agreements; protect the rights, property, or safety of Lura AI, our users, or others; or detect, prevent, or address fraud, security, or technical issues.
If we are involved in a merger, acquisition, reorganization, asset sale, bankruptcy, or similar transaction, your information may be transferred as part of it. We will ensure that the information remains protected by appropriate confidentiality and security measures.
We may share your information with third parties when you explicitly consent to it or ask us to do so.
Your information may be transferred to, stored in, or processed in countries other than your own, including places with different data protection laws. Where the law requires, we put appropriate safeguards in place for cross-border transfers—such as standard contractual clauses or other mechanisms approved by relevant authorities. By using the Services, you acknowledge that your information may be transferred internationally as described here.
We keep personal information only as long as needed for the purposes described in this Privacy Policy, unless a longer period is required or allowed by law. How long we keep it depends on the type of information and why we process it:
Because of technical constraints, deletion may not happen instantly across every system, but we take reasonable steps to remove data in a timely manner.
We maintain reasonable administrative, technical, and organizational measures to protect your personal information from unauthorized access, loss, misuse, alteration, or disclosure. These may include encryption in transit and at rest, access controls and authentication, regular monitoring for vulnerabilities and attacks, and internal policies on data access and handling. No system is completely secure, and we cannot guarantee absolute security. If we learn of a data breach affecting your personal information, we will notify you as required by applicable law.
Depending on where you live, you may have rights over your personal information, including the right to access it, correct inaccurate or incomplete data, request its deletion, restrict or object to certain processing, withdraw consent where processing relies on it, and receive your data in a structured, commonly used, machine-readable format. These rights may be limited or restricted by applicable law. To exercise them, contact us using the details in the "Contact Us" section below.
If you are a California resident, you may have additional rights under the California Consumer Privacy Act (CCPA) or similar laws, including the right to ask what information we have collected about you and the right to request that we delete your personal information. We do not sell personal information as defined by California law.
The Services are not intended for children under 13. We do not knowingly collect personal information from children under 13 without verifiable parental consent. If we learn that we have done so, we will take steps to delete it promptly. If you believe a child under 13 has given us personal information, please contact us at [email protected].
The Services may include links to third-party websites, services, or content that we do not operate or control. This Privacy Policy does not apply to those third parties, and we are not responsible for their privacy practices. We encourage you to review the privacy policies of any third-party services you use.
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or business operations. When we make material changes, we will notify you through the Services or by other suitable means. The updated Policy takes effect on the date shown at the top of it. By continuing to use the Services after that date, you accept the revised Privacy Policy.
If you have any questions, concerns, or requests about this Privacy Policy or our data practices, please reach us at:
Lura AI — Privacy Policy